Bishopston Not A Book Group  : June

Cheese and favourite advert on 1 June 2017 at 19:30 at Ian's

Links

Contributions


Hegarty on Advertising - Turning Intelligence into Magic

by John Hegerty

submitted by Will

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Hacking the Unconscious

submitted by Will

Short 15 minute takes on different aspects of modern marketing/ advertising including Advertising to women (Dove), Altruism, CocaCola, Aids awareness and light hearted relief Diamonds are Forever. The episode on Big Data is shocking.

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Ogilvy on Advertising

by David Ogilivy

submitted by Will

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Madmen

submitted by Will

especially the Lucky Strike episodes

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Classic Ads

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Weiden+Kennedy

submitted by Richard

They are an agency and if you go to "Work" you get an interesting insight into how a brief is developed and what it is aimed at achieving which is surprising perhaps because it is not always what you would expect! Take a look at the Lurpak and Three mobile elements

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Cooper's Hill Cheese-rolling day

submitted by James

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